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✦ Custom Solutions

Software built around
how your business works

When ready-made tools force you to change the way you work, or the tools you already have don't talk to each other, we build what fits. Designed with you, set up for your market, and supported after launch.

A typical business with disconnected tools
  1. Enquiries
    Copied from the website and chats into a spreadsheet.
    Flow straight into one system the moment they arrive.
    Gap Fixed
  2. Sales
    Each salesperson keeps their own customer list.
    One shared customer record the whole team works from.
    Gap Fixed
  3. Accounting
    Invoices re-entered from sales notes.
    Created automatically from the confirmed order.
    Gap Fixed
  4. Stock
    Counted by hand and updated once a week.
    Updated live as orders are confirmed.
    Gap Fixed
  5. Reporting
    Rebuilt from scratch at every month-end.
    A live dashboard that's always up to date.
    Gap Fixed
5 gaps costing you time every day 5 manual hand-offs replaced · one source of truth

Four kinds of problems
we solve with custom software

CRM & sales workflows

When a standard CRM doesn't match how you actually sell.

  • Discount and quote approval flows
  • Industry-specific pipelines and stages
  • Commission and target calculations
  • Quote and contract templates for your products

Messaging automation

When your customers live on WhatsApp, LINE and Messenger.

  • Order taking straight from chat
  • Bookings, confirmations and reminders
  • Order and job status updates
  • Support triage and routing to the right person

Internal business apps

When the business depends on spreadsheets that only one person understands.

  • Inventory and purchasing
  • Job, project and task tracking
  • Collections and member management
  • Management dashboards and reports

Integrations

When the tools you already pay for don't work together.

  • Accounting connected to sales
  • Online store connected to stock
  • Payment gateways and bank files
  • Older systems and data migration

We'll tell you honestly
which one you need

Custom software isn't always the answer. Here's how we decide, and you'll see the reasoning in your review.

Start with our products
  • Your process is fairly standard for your industry
  • You want to be up and running quickly
  • You prefer a predictable monthly plan
Go custom
  • Your process is what makes you different
  • You need several existing systems to work as one
  • Off-the-shelf tools would force awkward workarounds
Often: both

We can build the custom parts on top of Merkai CRM and MadeeAutomation. You get proven foundations that already handle multi-country currency and tax, and we only build what's truly unique to you. That usually means less to build and a faster launch.

No surprises,
from first call to launch

  1. 1

    Free process review Free

    We map how your business runs today and mark the gaps. You keep the findings either way.

  2. 2

    Written proposal

    Scope, timeline, cost and ownership, all agreed in writing before any work begins.

  3. 3

    Clickable prototype

    You see and try the key screens before the full build starts, so changes are cheap and early.

  4. 4

    Build in short cycles

    Regular demos of working software, not status reports. You steer as it takes shape.

  5. 5

    Launch & training

    Set up for your country's currency, tax and formats. Your team is trained to use it from day one.

  6. 6

    Support & improve

    We stay on to support, fix and improve. As the business grows, the software grows with it.

Built properly, from the start

Works on any device

Desktop, tablet and mobile, for teams in the office or on the road.

Secure by design

Role-based access, encrypted connections and secure cloud hosting.

Multi-country ready

Currency, tax, language of business and time zones handled properly.

Room to grow

Built on modern, proven technology so new branches and features fit in later.

Common questions

How long does a custom project take?

It depends on scope. A focused automation can be live in a matter of weeks, while a larger internal system takes longer. You'll get a timeline in writing in your proposal, before anything starts.

How much does it cost?

Every project is quoted individually after the free process review, in your local currency. You get a written quote for the agreed scope before any work begins, and any change in scope is agreed with you first.

Who owns the software you build?

Ownership and licensing are agreed in writing as part of the proposal, before work starts, so you know exactly where you stand.

Can you work with the systems we already have?

Usually, yes. If a system offers an API or a way to export data, we can generally connect to it. We'll check your specific tools during the review and tell you plainly what's possible.

Do you only work in these four countries?

Our focus is India, Thailand, the Philippines and the UAE, where we know the currency, tax and business practices well. If you're based elsewhere, get in touch and we'll tell you honestly whether we're the right fit.

What happens after launch?

We stay on to support, fix and improve the software. The support arrangement is agreed in your proposal, so it's clear from day one.

✦ Start with the problem

Tell us what's not working

The free process review is the first step of every project. We'll map the gaps and recommend the simplest fix, whether that's one of our products or something built for you.

✓ Free  ·  ✓ No obligation  ·  ✓ Findings within 2 business days